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| By Noah Jessop, Mike Veilleux |
| Marketers must have a full grasp of not only which message to send to whom and at what point but also how to get their messages into the recipients' inbox in the first place.
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| By Kerry O'Shea Gorgone |
| Marketing expert and speaker C.C. Chapman, co-author of Content Rules and 101 Steps to Making Videos Like a Pro, shares tips for creating quality video content and hiring (and keeping) the best creative talent.
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| In this 28-page guide, you’ll be given an 8-step plan for creating the ultimate case study—one that will meet your prospect’s needs as well as your goals. You'll learn how to determine the right goal for the results you want and the right subject to write about; you'll also get tips for spreading the word about your case study... and much more!
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| By Pini Yakuel |
| Customers who return to spend money on a company's website after a significant time away offer an economic potential similar to that of first-time customers.
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Aug 7
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PRO
Seminar—How Social, Content, and PR Combine for Marketing Success |
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Aug 8
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Virtual
Conference—Email Marketing: Ensure Your Emails Are a Resounding Success FREE! |
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Aug 12
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FREE
Seminar—Accelerating Sales: How Marketing Can Be the Hero |
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Aug 14
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PRO
Seminar—Putting the User Back Into the User Experience |
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Aug 14
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MarketingProfs University—Search Marketing School |
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Aug 19
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FREE
Seminar—Why 'Process' Isn't a Dirty Word—Five Tips to Get Back Time to Be Creative |
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Oct 9-10
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B2B Forum 2014—Boston, MA Marketing For What Comes Next |
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