Ernie Perich
Ernie Perich is the founder and creative director of Perich Advertising + Design in Ann Arbor, Michigan. Celebrating its 25th anniversary this year, the agency has attracted business from California to the East Coast and from Texas to Michigan, serving major brands in retail, technology, consumer goods, automotive, financial services, sports and hospitality.
Authored by Ernie Perich
To create memorable campaigns, businesses need to be audacious. Unfortunately, most think audacious means irreverant or shocking. Here are three ... more
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