About the Contributor

Contributed by Michael Fleischner

• Seven Steps for Creating a Powerful Jump Page That Sells

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  If you practice Internet marketing, you know the importance of a high-converting "landing page"—also called a promotional page, jump page, ...

• Marketing to Generation X and Y

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  If you're trying to market to adults who were born between 1965 and 1994, then you need to understand the ...