If Big Data were personified, it'd be a kid. As anyone who has children or works with them knows, kids love to ask questions. Likewise, Big Data seems to be asking questions all the time.

In the following infographic, Infochimps playfully compares the questions of children to those of Big Data.

For example, Big Data's question, "Where do leads come from? Posts/comments, tweets, liikes, links, images, videos, texts, blogs, etc.?" has its equivalent in the common kid question, "Where do babies come from?"

And when Big Data asks, "What level of impression repetition is optimum for positive brand recall?" it's as if a kid is asking, "How many times do I have to ask the same question before they change their answer to yes?"

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image of Verónica Jarski

Veronica Jarski is the Opinions editor and a senior writer at MarketingProfs. She can be reached at veronicaj@marketingprofs.com.

Twitter: @Veronica_Jarski