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Do you put off important marketing tasks you need to do—even when you know you'll suffer some consequence?

You're not alone. The cost of procrastination for businesses is $10,396 per year, per employee, according to the following Agil8 infographic.

So, what can you do to stop procrastinating or help your team members stop procrastinating?

"Reduce the uncertainty around a task," suggests Agil8. "Our brains reduce uncertainty as danger."

Also, "chop up a task into smaller assignments," Agil8 recommends. Doing so "makes a task much more manageable and less daunting."

To get more tips for combating procrastination and for a look at the science behind the behavior, click or tap on the infographic—right now!

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Veronica Jarski is the Opinions editor and a senior writer at MarketingProfs. She can be reached at

Twitter: @Veronica_Jarski