Question

Topic: Strategy

Resource Download Page-everything On One Or Multi?

Posted by Anonymous on 250 Points
My company currently has every piece of collateral (white papers, case studies, brochures, data sheets) on one massive "Resource" page on our website.

I think we would be better served if we removed this page and instead created special mini-download pages that are product specific. So a Product X Resource Page and a Product Y Resource Page.

What do you think and can you point me to any articles, case studies or other websites that are examples of why NOT to make the all-for-one???

If we change from all-for-one I need to do so in about 10 days - so your quick reply is appreciated.
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RESPONSES

  • Posted by amarcomperson on Member
    Stephanie,

    Alot of it depends on your industry. For my industry more information is better than less. If you opt to keep everything a good example would be: https://www.imagenow.com/success

    Please note I mainly like their design .... I think you could do better by haveing stronger "tabs" for instance: Case Studies / Data Sheets / Brochures then I would break them down even further by catagory on the page instead of one long list like the above company has.

    Like I said it's hard without knowing your industry and who your target audience is ... Hopefully this helps ... if you can post more info ...

    Thanks,


    Aimee
  • Posted by kannanveeraiah on Accepted
    Dear Stephanie,

    How do we organize the books in library ? How catalogues are organized ? & Why ?

    Obviously for simplicity in tracing /tracking and to save on time and effort.

    For example, you could have "Subjectwise" Menus. In that you could have "Topicwise" sub-menus. This would make users comfortable navigating through and accessing the needed resource.

    If you have white papers, case studies, brochures, data sheets it suggests that you should have "Products" Menubar (for A, B, C, D... products) under which you could have "Sub-menu" for (white papers, case studies, brochures, data sheets relevant to that product).

    For heaven's sake, never put everything on the first page making it appear cramped and disgusting. But, also never make the user keep on navigating through many pages; and also there should not be frequent need to go front and back to co-relate otherwise the user looses the track and so the interest.

    Best Wishes,

    kannan
  • Posted by Frank Hurtte on Accepted
    I was looking at the UK department of health yesterday... they have white papers listed seperately...

    https://www.dh.gov.uk/Home/fs/en

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