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Topic: Strategy

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This question has been answered, and points have been awarded.

Tying In An (outbound) Outsourced Call Center?

Posted by Jeff Davis on 25 Points
We are considering outsourcing outbound calls to schedule appointments. We've tried in-house and outsourcing to another country. Now we are exploring outsourcing to a high end much more expensive American / Canadian company for outbound appointment setting. Any suggestions? -Jeff

  • Posted by MONMARK GROUP on Accepted
    Are you making changes because your program doesn't work?

    If so, there may be several reasons.

    We do not know really what suggestions you are seeking.

    Could the issue be scripting, presentation, cultural differences?

    How adequate are your callers? How are they trained? Who writes your scripts?

    Do you have a comprehensive marketing plan that includes a detailed telemarketing strategy?

    What's really going on Mr. Davis?
  • Posted by IamRobin on Accepted
    I have a client who wants calls made before they attend fashion market shows to drive more visits to their booth. After looking at a number of options, we chose a company in PA - North Voice Communications. I liked that they are an American company and would easily understand the fashions and our target contact - buyers for dress retailers.

    They do a decent job - especially since the list we had to start with was full of dead leads. But I write the scrips and review the call logs each day. I wish my client would up grade to have the calls recorded, because that would really help me understand how things are going.

    But, over all we've been very pleased with the results and the team at North Voice is easy to work with.

    I hope this helps.
  • Posted by Jeff Davis on Author
    Thanks guys. We used a co. in another country. It was inconsistent. Sometimes a good amount of appointments got set, sometimes really bad. The appointments that did get set cancelled often.
  • Posted by ASVP/ChrisB on Accepted
    When you use a company in another country, what was the reason? Price? Because the call recipient doesn't care what the cost of the call is. They care about whether they can understand the message that person is trying to give them. And all too often those calling companies use staff with heavy accents and a poor command of the language.

    Better to make less calls for the same money, and make them well, than to make a load of cheap calls that get you nowhere.
  • Posted by carrie77 on Moderator
    Hi Everyone,

    I am closing this question since it's more than 2 weeks old. We do this to reward the contributions of participants in a timely manner + to give increased visibility to the newer questions.

    Thanks for participating!
    Carrie (Production Editor)

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