Question

Topic: Website Critique

Critique Requested For Pet Related Ecommerce Site

Posted by Anonymous on 2/10/2005 at 12:18 AM ET 125 Points
I think this is going to be painful, but here goes. :-)

The site is: https://www.bigdogboutique.com

The site launched about one month ago, with relative sucess mostly due to redirecting all my traffic from an old, related domain.

General comments are helpful, but of course the more specific the better.

To me, the main page looks interesting but internal pages seem boring... Any ideas?

Also, what's the best way to categorize products when they fit into mutiple categories (I've tried listing them redundantly in multiple categories but I'm afraid then it looks like more choices than there are and customers might be overwhelmed or confused) and the simplist way to help people who are not sure which type of dog collar they need?
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RESPONSES

  • Posted by Markitek on 2/10/2005 at 9:09 AM Accepted
    Remember that the customers are dog owners: this is in the end not a site about collars, but a site about dogs and their owners . . . I think you should put some pictures of dogs and owners on there so that the customers will recognize themselves as belonging on that site.

    People always like to see themselves
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