Question

Topic: Strategy

Looking For Retail Buyers/purchasers

Posted by theMakeupEraser on 11/19/2014 at 3:05 PM ET 125 Points
Trying to get Makeup Eraser in the hands of retail buyers and purchasers of hotels, motels, salons, spas, boutiques, tanning salons, lash bars, makeup bars, cosmetology schools, and gift shops. Is there a platform that can be used to reach all or how can I find out who the purchasers are and their contact info?

Retailers can have a free account and get wholesale pricing. Perfect product for these types of locations and businesses. Especially, with the holiday season coming up.

www.MagicalMakeupEraser.com
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RESPONSES

  • Posted by cookmarketing@gmail. on 11/19/2014 at 9:58 PM Accepted
    First comment is to really really narrow down your focus market silos. You have listed 10 silos and trust me, going after all 10 will get you none.

    Without seeing the product itself it impossible to suggest beyond focusing
  • Posted by cookmarketing@gmail. on 11/19/2014 at 9:59 PM Member
    Oh! don't worry about this Holiday season. That was bought months ago and on the retailers shelves this month
  • Posted by Jay Hamilton-Roth on 11/19/2014 at 10:17 PM Accepted
    (I'm assuming you're an affiliate marketer of MakeUpEraser.com) Your best bet is to start small to build a local following of people who LOVE the product. Maybe it's your local theatre troupe. Or dance troupe. Or makeup artists. But keep on showing how the product improves their lives (saves them money, etc.).
  • Posted by theMakeupEraser on 11/19/2014 at 10:22 PM Author
    Thanks Jay. That is what I'm doing and have landed several accounts. I visit local retailers, do events, etc. Doing demos or showing videos work like a charm. Just wondering if there is a platform that purchasers use so I can extend my reach.
  • Posted by Jay Hamilton-Roth on 11/20/2014 at 8:11 AM Member
    Once you get a passionate group of people using your product, you enlist their help to "go up the food chain". What stores/distributors do they buy from? Have them make the introduction for you. Also, attend beauty trade shows: https://10times.com/top100/cosmetics to get the attention of the press, buyers, and distributors.
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