Real-World Education for Modern Marketers

Join Over 600,000 Marketing Professionals

Start here!
Text:  A A

Optimize for Bing: Four Key Tips

October 3, 2011  

Although Google remains the search engine of choice for most customers, you can't ignore the importance of optimizing for Bing—which currently powers nearly a third of all stateside searches. And at the Bing Community's Webmaster Center blog, Duane Forrester provides insight into Bing's SEO preferences.

"[There] are a few items we love to see websites doing," he says. "While none on their own will vault you to the top of the rankings, they remain best practices you should look to engage in."

Here are four key ways to optimize for Bing:

Get your RSS feeds up and running. With clean RSS feeds, Bing can see your content more quickly—meaning it will be indexed, ranked and displayed in SERPs more quickly. "Want to really impress Bing? Get into your Bing Webmaster account and insert your RSS feed URL into the sitemap submission flow," Forrester advises.

→ end article preview
Read the Full Article

Membership is required to access this how-to marketing article ... don't worry though, it's FREE!


We will never sell or rent your email address to anyone. We value your privacy. (We hate spam as much as you do.) See our privacy policy.

Sign in with one of your preferred accounts below:


Rate this  

Overall rating

  • This has a 5 star rating
  • This has a 5 star rating
  • This has a 5 star rating
  • This has a 5 star rating
  • This has a 5 star rating
1 rating(s)

Add a Comment


  • by Nick Stamoulis Tue Oct 4, 2011 via web

    Since Google is the search giant, we often forget that Bing still has a place in SEO and a substantial user base. You can't afford to ignore 30+% of your online audience by focusing all your efforts on ranking well in Google. You want to keep an eye on Bing as well.

  • by Ankur Sharma Tue Oct 18, 2011 via web

    Another good read

MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that MarketingProfs: Your data is secure with MarketingProfs SocialSafe!