Four Tips for Mobile SEO
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"Despite some predictions that mobile SEO will be of negligible importance, mobile search has grown 5x in the past 5 years—far outpacing PC searches—and the growth is only set to continue with the rapid uptick in smartphone sales," writes Lior Levin in a guest post at HubSpot.
That means if you haven't already done so, it's time to develop a unique SEO strategy for customers out there who search for content with iPhones and Androids—and all things mobile.
To help you optimize your efforts, Levin offers pointers like these:
Create mobile-formatted content. That is an obvious suggestion, Levin allows, but one that is still worth making. If you choose not to format for mobile users, your content will hold less on-the-go appeal, and Google might take unfavorable notice.
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I think mobile SEO is going to be huge in the coming years. As mobile technology gets more and more advanced, it will be easier for users to treat their mobile devices like a desktop computer. That means they'll expect their experiences to line up.
Great article! I had no idea that you can optimize keywords for mobile using Google AdWords Keyword Tool. Businesses revising or creating new websites should seriously consider their mobile strategy as a necessary component of their marketing efforts.
Fabulous insight on the often misunderstood and vastly underestimated area of mobile search.
I had this question from long time, how to get optimize the websites for Mobile phones. Thanks Lior, your suggestion helped me to grow my knowledge. Trust, in near future we will get more meaningful information :)