Two Arguments Against B2B Videos, and Six Tips for Making a Great One
We all know it: There's nothing like a viral video to boost awareness and response.
Why, then, are many B2B companies still hesitant to incorporate video into their marketing efforts?
Businesses have been slow to produce and post marketing videos for three key reasons, Chris Peterson notes in a post at B2B Bloggers.
Here are two of them—and six tips for creating a great B2B video anyway:
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