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MarketingProfs
Apr 27, 2017 Vol. 16, No. 82
In this issue
1. How-To: Email's Little Secret: 18 Words to Fly or Die By
2.  PRO  On-Demand Seminar: Make Your Copy Mobile-Friendly
3. Survey Says: The 20 Most Visible Sites on Google Search Results
4. Infographic: The Ultimate Guide to Email: Australia Edition
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How-To
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Email's Little Secret: 18 Words to Fly or Die By
By Michael McCunney
Just 18 words. Marketing and Sales pros who know this powerful stat, fly; and those who don't, die. (Well, their emails do.) Read More
FOR  PRO  Members
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On-Demand Seminar: Make Your Copy Mobile-Friendly
In this new seminar, we'll show you how to craft copy that gets noticed, read, and acted on in the small-screen confines of the mobile environment. We'll also share when to use pictures to tell your story and how to front-load important content your prospects won't miss during a quick scan. Read More
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Survey Says
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The 20 Most Visible Sites on Google Search Results
By Ayaz Nanji
Amazon.com is the advertiser that appears most visibly in Google paid search results, whereas Wikipedia is the site that appears most visibly in the organic results, according to recent research from Searchmetrics. Read More
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AT-A-GLANCE
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The Ultimate Guide to Email: Australia Edition [Infographic]
By Laura Forer
If your emails are being sent to subscribers in Australia, check out this infographic for tips on unique challenges to emailing Down Under, and see benchmarks for how Aussie subscribers interact with emails. Read More

event calendar

Apr 25
FREE Seminar—Project Manage Like a Pro: 3 Expert Tips to Streamline Reviews and Approvals
May 10
FREE Seminar—Virtual Summit: Transform your experience management strategy
May 12
Virtual Conference—Email Marketing | More Opens. More Clicks. More Conversions.
May 18
Teach Me How—How to Harness UX as Your Secret Marketing Weapon PRO
Jun 1
Online Course—Marketing Writing Bootcamp | The Fastest Way to Rockin' Writing
Oct 3-6
B2B Marketing Forum—Save $400 when you register by May 31!

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