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| By Bill Hilton |
| SMS marketing is a huge growth area for all businesses. It's cheap, easy to track, direct, and personal. Interested? Learn how to collect your customers' mobile numbers—and keep them open to receiving texts.
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| If the only thing consistent about your radio spots is that they always sound different, you may have a problem. If you're aiming for a brand sound, you'll never hit your mark if you constantly change elements.
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| Join us for this fast-paced seminar, and discover the keys to developing a successful subject line strategy. Learn why opens alone don't indicate success, which common subject line writing advice may be leading you astray, and why you can't always be relevant.
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How a Typo Can Hurt Your Business
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| Spelling errors and typos on your homepage, landing pages, product pages, and email messages are more than just embarrassing and sloppy. They can actually hurt your business—and deliver a blow to your bottom line.
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| By Corey O'Loughlin |
| Let me paint a picture I suspect you're all too familiar with. You've been hearing about content marketing for years. You know it can do big things for your brand. The only problem is the powers that be don't exactly know this.
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