Having trouble reading this email? View it in your browser.
advertisement
Advertisement
In This Issue
+ How-To:  Redesigning the Site Redesign RFP: Eight Do's and Don'ts
+ Slide Show: Top 5 Crowdsourcing Pitfalls That Can Sink You
+ PRO Take 10: How to Write Vivid, Engaging Copy
+ Survey Says: Facebook—Gen-Y's Personal and Work Lives Converge
+ Quick Take: Some Do's and Don'ts of Social Updating
+ My View: Hilarious Video Outtakes From Famous Business Book Authors
+ Amusings: Epic War Begins Over Comic Sans
Share
Email Twitter Facebook LinkedIn
advertisement
Advertisement  Make 2012 your year to score career success. Start your game plan with PRO membership—now 40% off through January 31. This month only go PRO for just $167 for a year of learning, motivation, and expert instruction. Upgrade now with code MOTIVATE!
How-To Redesigning the Site Redesign RFP: Eight Do's and Don'ts
By Eric Anderson
Is a site redesign among your company's New Year's resolutions? If you want a site that's built to last, you'll need a well-crafted RFP that covers all the bases. Learn eight invaluable guidelines for doing just that. Read More
How-To Image
share Twitter Facebook LinkedIn
Slideshow Top 5 Crowdsourcing Pitfalls That Can Sink You [Slide Show]
By Wil Merritt
Crowdsourcing can be a great way to generate creative for your campaign, allowing your brand advocates to "own" a piece of your messaging. But watch out for five common pitfalls—and take these steps to avoid them. Read More
Slideshow Image
share Twitter Facebook LinkedIn
PRO Take 10: How to Write Vivid, Engaging Copy
In just 10 minutes, learn how to purge your writing of the everyday and replace it with the awe-inspiring. You'll learn how to write natural, engaging copy that is neither bloated nor wan. Plus, you'll discover how to best use analogies and data to make your copy shine. Read More
PRO Image
share Twitter Facebook LinkedIn
advertisement
Advertisement  Register now and save $100 on SocialTech 2012 (PRO members save even more). Join MarketingProfs March 29-30 in Seattle for serious B2B social media marketing smarts and networking fun, plus in-depth, pre-conference training workshops on content and measurement. Learn more and register now.
Survey Says
Facebook: Where Gen-Y's Personal and Work Lives Converge
Social networking is blurring the lines between people's personal and professional lives. Gen-Y Facebook users often use their profiles as an extension of their professional personalities, even as they socialize with family and friends. Read More
share Twitter Facebook LinkedIn
Survey Says Chart
Quick Take
Some Do's and Don'ts of Social Updating
Without an etiquette road map, it's hard to decide what's appropriate for posting on social networks—and harder still when you're doing it as a company, not just as yourself. Here are a few key social media do's and don'ts that'll help take you in the right direction. Read More
share Twitter Facebook LinkedIn
advertisement
Advertisement
My View Hilarious Outtakes From Super-Famous Business Book Authors [Video Bloopers]
By Ann Handley
Classic and hilarious moments in this video blooper reel were sprung from our Take 10 Author Series—exclusive, 10-minute webcasts with leading authors in marketing and business. This is the stuff that was cut during the editing process, but it's too great not to share. Read More
Author Name
share Twitter Facebook LinkedIn
My View Epic War Begins Over Comic Sans
Long the butt of font-focused frivolity, comic sans supporters now have their champions, the Comic Sans Defenders, who proclaim: "We fear no fonts and we will make the whole world Comic Sans. Because Helvetica is sooo 2011"! Watch the battle lines—and brand logos—being redrawn. See Here.
 
Jan 12-25
MarketingProfs University LIVE—Marketing Your Small Business
Jan 19
PRO Seminar—The Changing Behavior of Today's Connected Customer with Brian Solis
Jan 25
FREE Seminar—Engage Customers Through Social Applications sponsored by Media Logic
Jan 26
PRO Seminar—How to Apply Motivation 3.0 to Drive Customer Action with Dan Pink
Jan 31
FREE Seminar—Conquering New Language Markets to Gain New Sales sponsored by Acclaro
Feb 9-23
MarketingProfs University LIVE—Social Media Marketing save $200 with code FASTTRACK
Feb 10
Digital Marketing World—Smarter Marketer register for our FREE online conference
Mar 9
Digital Marketing World—Content Marketing register for our FREE online conference
Mar 29-30
SocialTech 2012—Seattle, WA fewer than 65 seats left, register today to secure yours!
 
advertisement
Advertisement