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Five Reasons Why Social Media Is Right for Small Business

by Mike Krause  |  
September 14, 2010
  |  6,076 views

When it comes to social media, the one thing that small and midsize businesses want to know is this: Is it worth it?

Yes, it is. Here are five reasons why.

1. It helps you stay ahead of the competition

A recent study by the Center for Marketing Research at the University of Massachusetts Dartmouth found that America's fastest-growing private companies adopt social-media-marketing initiatives at much higher rates than other companies.

Vistaprint, a company specializing in small businesses, conducted another study—on small business marketing trends—and found that small businesses are likely to increase their use of online-marketing tactics in the coming year.


The takeaway: Small businesses that are embracing online tactics now will grow at a higher rate in the future. If they haven't already, your competitors will extend their marketing into social media in 2010, trends indicate. Those who adopt social media are poised for faster growth and increased sales. Are you?

2. It extends your reach

Facebook has 500 million followers, up 25% from less than a year ago.


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Mike Krause is the chief sales architect and owner of Sales Sense Solutions (www.salessensesolutions.com), where he gives CEOs, VPs of sales, and sales professionals the results they want by implementing the tactics, tools, and high-performance strategies they need. Reach him via (585) 704-6453 or ResultsNow@SalesSenseSolutions.com.

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  • by ali Thu Oct 7, 2010 via web

    all business is great joins on millions program recommendation to wellcoming next development name of the business only career and care about analysis on all services over the our countries studies coming how profe on dynamice system

  • by ali Thu Oct 7, 2010 via web

    all business is great joins on millions program recommendation to wellcoming next development name of the business only career and care about analysis on all services over the our countries studies coming how profe on dynamice system

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