Among the best Google products I love playing with are Google Docs, especially Google Spreadsheets. They are feature-rich, highly flexible, reliable, and, on top of that, absolutely free.

I've been using Google Spreadsheets for ages... for campaign tracking, reporting, automating, and aggregating some of the most complex search engine optimization (SEO) and social media tasks.

In this article, I'll share the three most useful, yet easy-to-implement, Google spreadsheet tips any online marketer would find useful.

1. Google Spreadsheet Functions and Scripts

The beauty of Google Spreadsheets is its flexibility. You can be as creative as you want (or, at least, as "your geekiness" permits). If you are not ready to spend hours trying to figure out Google functions and Google scripts, here's a quick look at the three most interesting ones:

Script* / function

Take the first step (it's free). Work Email Address CONTINUE Already a registered user? Sign in now. Loading... ABOUT THE AUTHOR Ann Smarty is founder of ViralContentBee, a Web-based platform that uses a crowdsourcing model to facilitate the generation of real "social buzz" on quality content. She also offers guest-blogging services at SEO Smarty. LinkedIn: Ann Smarty Twittter: @seosmarty You may also like: Attributing Conversions to Campaigns: What Can Attribution Do for Your Marketing? How to Measure the ROI of Your B2B Content Marketing Campaigns From Data to Actionable Intelligence: How Not to Sabotage Good Data With Bad Reporting Measuring Sponsorship ROI: Marketers' Favorite Metrics The Biggest Barriers to Successful Marketing Attribution Unraveling Discomfort × Sign in to start learning. Email Address Password Keep me signed in Forgot your password? SIGN IN Cancel Not yet a registered user? Sign up now. Loading...