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Matthew T. Grant, PhD
is Content Strategist at
. You can find him on Twitter (
) or his
Authored by Matthew Grant
Have You Sat Down with Your Customer Lately? Patrick Schaber and Joe Sorge on Marketing Smarts
Whether you are selling complex technical systems or burgers with fried pickles on themólike my guests in this week's Marketing ...
A Holistic Approach to Content and SEO Strategy: Lee Odden on Marketing Smarts [Podcast]
What does it mean to have a holistic approach to content marketing and SEO? Since that's precisely what Lee Odden ...
The Easiest Way to Be Successful in Social: Jay Baer Talks to Marketing Smarts [Podcast]
In this week's episode of Marketing Smarts, author and social media strategist Jay Baer explains why the easiest way to ...
The Rise of the Savvy Auntie: Melanie Notkin on Marketing Smarts [Podcast]
In this week's Marketing Smarts, Melanie Notkin, founder of SavvyAuntie.com, discusses an important niche market neglected by marketersówomen without children ...
F-Bombs, Tax Audits, and Marketing Smarts Live in Miami [Podcast]
In this week's Marketing Smarts podcast, Summer Joy Boone, director of assimilation and social media at a Florida church, and ...
If We Humanize Business, Can We Escape the Matrix? Maddie Grant Guests on Marketing Smarts [Podcast]
In this week's episode of Marketing Smarts, author Maddie Grant explains why the new world of communication afforded by social ...
Is Giving the Secret to Getting? Bob Burg Guests on Marketing Smarts [Podcast]
In this week's episode of Marketing Smarts, author Bob Burg explains why givingóconsistently providing value to othersóis not only a ...
Can Marketing Get You Out of Jail or Save Your Soul? Marketing Smarts Live [Podcast]
We took Marketing Smarts on the road and recorded the podcast live in Los Angeles, where I interviewed Eric Granof, ...
What Is the Secret to Social Media Success? LoveTheCool's Michelle McCormack [Podcast]
In this week's episode of Marketing Smarts, social media consultant Michelle McCormack shares four key lessons she's learned about social ...
Why You Should Consider Hiring a Brand Journalist: Joe Chernov of Eloqua [Podcast]
Why should you hire a brand journalist? In this episode of Marketing Smarts, Joe Chernov, Eloqua's vice-president of content marketing, ...
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