How a Consultant's Internet Radio Show Led to New Business, New Sources of Revenue

by Laurie Lande
Case study published on 2/19/2008

Atlanta management consultant Brent Leary launched a radio show in 2006 to help small and mid-sized businesses understand technology. It proved so popular that he evolved the show into a series of online podcasts, bringing new business and (ultimately) new revenue to his 15-year-old consulting business.