YouTube Top Business Topic of Jan. Tweets
YouTube was the top Twitter conversation topic in the business category in early January 2010, followed by Facebook, and Google, according to a study from Sysomos.
The surge of YouTube-related conversations on Twitter was ignited by news of viewership data from The Nieslen Company, which reported that 105.5 million unique US visitors to YouTube in December watched a total of 6.4 billion videos on the site.
Below, other findings from the Sysomos study, which examined more than 100 million tweets sent during the first two weeks of January, across six categories: business, miscellaneous entities, people, location, film, and sports.
Miscellaneous Entities. iTunes was a dominant theme on Twitter in January, likely because of the intense speculation that the much-anticipated Apple iPad might have the same impact on books that iTunes has had on the music industry, according to Sysomos.
The Xbox attracted the second-most attention in the category, followed by American Idol. WordPress was fourth after it unveiled a fairly significant update to its popular blogging platform, followed by the iPhone OS, which also benefited the iPad buzz.
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