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Few Smartphone Owners Check In With Geosocial Services

September 8, 2011

Only 12% of adult smartphone owners in the US say they use their phones to check in with geosocial services such as Foursquare and Gowalla, whereas 55% use their smartphones to find location-based directions or recommendations, according to a new report by Pew Research.

Nearly six in ten (59%) smartphone owners use their phones to access social networking sites, while 15% use their devices to access Twitter.

Overall, 42% of US adults who own a cell phone own a smartphone (i.e., 35% of all US adults own a smartphone), according to Pew; among them, 58% use a geosocial or a location-based information service of some kind.  

Below, additional findings from Pew's 2011Mobile and Social Location-Based Services Report, issued by the Pew Research Center's Internet & American Life Project and Project for Excellence in Journalism.

Smartphone Owner Demographics

There are few gender variations among smartphone owners who use geosocial and/or location-based services, however younger smartphone users are more likely to use such services, as are those in households earning $75,000 or more per year.

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