US small business owners favor Governor Mitt Romney over President Barack Obama as the presidential candidate better equipped to lead the US in an economic recovery, according to the MerchantCircle Confidence Index, which polled local business owners about their confidence in the US economy, expected business revenues, and marketing activities.
Among the small business owners surveyed, more than one-half (51.9%) say Mitt Romney is better equipped to lead the US in an economic recovery, 28.4% say Barack Obama is better equipped to do so, and 18.7% say neither candidate is qualified to lead the US in an economic recovery.
"American small businesses are still struggling to recover from the recession," said Payam Zamani, CEO of Reply.com. "As a result, small business owners have turned to free social media platforms such as Facebook and Twitter as marketing vehicles...[and] have slowed their investment in paid-marketing services such as daily deals, though there are still many opportunities for growth within certain segments of service offerings."
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