Roll Your Own: 'Mother of the Year' Video
If you're a mother, or perhaps you have one, check out this fun promotion by MomsRising.org to celebrate someone you consider "Mother of the Year."
The video allows you to customize with a few quick keystrokes a news report by CNNBC for the person you consider Top Mom. Type in a name and email address, and the program will do the rest. Be sure to send yours before Mothers Day this Sunday.
Included in the video clip are "man on the street" reactions to the announcement, as well as cameos by Octomom and Branjelina (both depicted wondering how you—or your Mom—beat them out for the title).
Here is the link for the Mother of the Year Award video that you can customize and forward.
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The same group did the Obama election video too. This is highly effective smart marketing! The best marketing is always highly creative and outside of the box - like this piece.