Find 2014-in-review content (both data-packed and emotional) from several sources, learn which platform is most effective for content marketing, and get the latest service updates from the social networks people will be all over next year. Bonus: Who sent real poo to clients and got away with it? Skim to stay in the know!
We search for hope. Google's Year in Search 2014 is focused less on words and more on what those words represent. See inspiring glimpses of the #Bringbackourgirls campaign, Nobel Peace Prize winners, Ice Bucket Challenge shots, and the faces of Joan Rivers, Maya Angelou, and Robin Williams... all of whom left us this year. The video description reads, "In 2014 we searched trillions of times. What do these searches say about us?" Our searches—and galvanizing production from Google—suggest we enjoy more triumphs, and seek to connect, more often than their opposites.
When marketing hijacks memory. Here's a piece of great marketing that knew how to seize a time when people wax nostalgic. One organization created its own version of the Year in Search video. It's heavy with moments that, however noteworthy, didn't actually take place this year. Is your mind playing tricks? Your confusion is neatly clarified with the closing tagline, which hit us like a hammer.
Take the first step (it's free).
You may also like:
- Five Best-Practices for B2B Social Media Influencer Marketing
- LinkedIn Stories Is Almost Here: Will It Reinvent the B2B Social Media Landscape?
- Social Media Staffing: Employee, Agency, or Consultant? The Pros and Cons of Hiring Each.
- How COVID-19 Is Impacting Social Media Ad Rates and Engagement
- Before Implementing an Employee Advocacy Program, Do These Three Things