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Hot Marketing Trends You Need to Know for 2016 [Infographic]

by Verónica Jarski  |  
December 15, 2015

Understanding the following hot marketing trends and planning for them can help you succeed in 2016.

One hot trend is virtual reality.

"As virtual reality becomes scaled and highly adopted, it will seamlessly integrate digital imagery with the real world—significantly impacting how you can engage customers," states Microsoft in the following infographic.

Wearable tech is also trending. "As the value of data exchanged between devices rises, more brands are rolling out products to tap its protential, enabling you to targt people based on their daily habits," suggests Microsoft.

To find out more about strategic marketing trends for 2016, tap or click on the infographic.

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Veronica Jarski is the Opinions editor and a senior writer at MarketingProfs. She can be reached at

Twitter: @Veronica_Jarski

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  • by Katie Tue Dec 15, 2015 via web

    Nice info. Request for Marketing Profs when you make these infographics in general, the size of text is so small I can barely read. When I zoom in quality is poor. I often don't read your infographics sections because of this reason and I'm reading on a desktop. Can't imagine reading these on smart phone. I would like to print these out too for future reference but don't because of above reason.

  • by Heidi Tue Dec 15, 2015 via web

    I must echo Katie's remarks - it's very hard to read and the resolution is poor, so there's no help for it.

  • by Vahe, MarketingProfs Tue Dec 15, 2015 via web

    Hi, Katie and Heidi. You should be able to click or tap on the image in the article to access a larger version of it.

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