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Content Marketing Trends in 2016 [Infographic]

by Verónica Jarski  |  
February 20, 2016

As technology brings changes in how users consume content, publishers also need to adapt to those trends, according to the following Simplilearn infographic.

Here's a look at the top trends in content marketing in 2016.

One trend is the increased use of "fringe" social hubs. Bigger brands will now be less skeptical to publish content through social hubs once considered "fringe," according to Simplilearn.

Another trend is interactive content. "Interactive content like GIFs have been dominating newsfeeds and timelines as of late, and this is definitely going to sky-rocket in 2016," states the infographic.

To find out more about content marketing trends this year, check out the infographic.

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Veronica Jarski is the Opinions editor and a senior writer at MarketingProfs. She can be reached at

Twitter: @Veronica_Jarski

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  • by Angela Mon Feb 22, 2016 via web

    This infographic needs to be proofread. There are quite a few typos.

  • by Keri Vandongen Wed Sep 21, 2016 via web

    Thanks for sharing this infographic from Simplilearn, Veronica.
    It's impressive they included their lengthy resource list at the bottom. There's even one source from MarketingProfs.
    Here's to the day when artificial intelligence can help us choose content topics that are personalized for our audience, and pull original research sources.
    Thinking about future possibilities with innovating interactive and virtual reality marketing fuels our content marketing passion. Our audience could experience our content through more of their senses and brain areas.

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