Question

Topic: Branding

How To Increase Use Of Website?

Posted by Anonymous on 25 Points
Users of my website SafeAppointment.com only visit the website a few times a month because they don't have first dates every day. How can I increase the desire to visit the website with other fun interactive ideas like games, profiles, etc... Any thoughts.
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RESPONSES

  • Posted on Author
  • Posted by Tracey on Accepted
    I just visited your page, and it seems like your site would be better as a tool incorporated into a dating site, rather than a dating site on its own.

    When I thnk about an online dating site, I'd want a lot of other features -- something that matches me with possible dates (compatibility), a profile to get to know people... and also a cute/fun or romantic felling. When I go to SafeAppointment, my main feeling is "fear"...which doesn't make me want to date anyone online at all.

    There are a lot of dating sites out there to check out - Yahoo singles, Match.com, okcupid.com.... I'd suggest checking those out. Become a user to understand the experience better.
  • Posted on Accepted
    Hi DrewSire. I'd suggest some ideas to increase the attractiveness of your web.
    I think it has a bored background (sorry!) which you could change easily.
    You could include more pictures of couples in different situations. I mean, people could be interested in other kind of appointments (not only dinners), such as discos, excursions, swimmingpools...
    I think also that you could let people include their photo if they want.
    Finally I would show some real stories and some data, like how many people used your web or found a partner through it.
    I hope it helps you.
    Cheers!

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