Question

Topic: Branding

Branding Using My Name - Play On Name

Posted by raelowe on 9/14/2022 at 12:46 PM ET 25 Points
I was trying to think of a fun way to use my name for Real Estate. A slogan perhaps...or hashtag. My name is Raegen Lowe. I want to use LOWE. For example "Aim High Choose Lowe" kind of thing. I am in real estate. I need help brainstorming a fun idea. Help! :-)
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RESPONSES

  • Posted by Jay Hamilton-Roth on 9/14/2022 at 4:26 PM Accepted
    Rather than a fun name, why don't you focus on a meaningful differentiator that you offer your clients and spend your energy marketing this benefit? That would likely be much more effective in attracting new clients.
  • Posted by mgoodman on 9/14/2022 at 6:05 PM Accepted
    How does your name translate into a meaningful benefit for your clients? As Jay suggests, take your business seriously and come up with a name that lets prospective clients know why they should hire you. Otherwise they'll think you are more focused on your name than on what's important to them.
  • Posted by raelowe on 9/15/2022 at 9:45 AM Author
    Thank you for the comments...I completely understand. I guess I was just trying to find a fun hashtag. This is solely for social media. The market is crazy right now...thinking outside the box. With a name like "Lowe" I wanted some suggestions on maybe using Lowe in a fun way for "branding" on social media???
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