Question

Topic: Research/Metrics

Aluminium Composite Panels-market Research!

Posted by Anonymous on 3/26/2007 at 7:15 AM ET 25 Points
We introduce ourselves as Alshine aluminum composites Pvt Ltd. We are going to launch a new brand of aluminum composite panels. The manufacturing facility for Alshine ACP panels is in Hyderabad. We want to do survey of the current ACP panel market to serve our customers better. We would like some information regarding the same.

1. Type of firm? (Dealer/distributor/trader/others)

2. Brand names of the ACP panels stocked by you:

3. Monthly sales of ACP panels:

4. The total value of the ACP panels currently in stock

5. Do you purchase ACP panels in cash or credit?

6. If credit then how many days of credit do you get:

7. What are the different thickness of ACP panels do you stock.

8. What is the percentage of each thickness in you total stock

9. What is the percentage of PET and PVDF coating in 3mm

10. What is the percentage of PET and PVDF coating in 4mm

11. What are the fast moving colours of ACP panels:

12. What are the features important for an ACP panel for exterior cladding

13. How much of ACP panels do you sell for interior purpose for month/year

14. What are the features important for an ACP panel used in interior purpose?

15. What is the thickness used in interior applications
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RESPONSES

  • Posted by Chris Blackman on 3/26/2007 at 8:50 PM Accepted
    This seems like a very comprehensive questionnaire for your purposes.

    Who will you target to ask all these questions?

    How do you plan to administer it?

    I'm not sure I would ask the questions about cash or credit. You know they will want as much credit as possible for as long as you will allow. Your concern at the start-up stage should be who is going to be a good account, and who will be a bad payer. You need to establish credit worthiness using an external source of credit reference, like Dun & Bradstreet or similar commercial agencies.

    Hope these thoughts help.

    ChrisB
  • Posted on 3/28/2007 at 3:28 PM Accepted
    If you sent that questionnaire to your prospects, not many would take you seriously - most companies have no interest in "Training" you or telling you anything that will give you an edge in negotiations.

    You should be able to get what you need from industry publications and other available resources. Additionally, if you know who your competitors are, you could recruit some of their reps and interview them for ideas - you don't have to hire anyone unless you want to.

    Good luck and see my profile to email me
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