Go PRO for just $195 (reg. $279) with code MUSCLE »
Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
See All »
Schedule of Events
Virtual Conference Series
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 600,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
MProfs PRO Seminar Q&A
Search more Know-How Exchange Q&A from Marketing Experts
This question has been answered, and points have been awarded.
Marketing Tips For Solar Pv Energy
Posted by Anonymous on
11/23/2008 at 12:09 PM ET
Which is the most specific target for solar energy during this recession?
11/23/2008 at 1:06 PM
States that have monetary rebates to the customer are a great place to start. Colorado has rebates that cover a good portion of the cost, greatly reducing a person's payback period for the PV system.
11/24/2008 at 8:45 AM
Businesses/homeowners whose payback period has just dropped dramatically (http://www.700billiondollarbailoutplan.com/?tag=congress-sets-stage-for-solar-boom)
11/24/2008 at 1:44 PM
Consider markets with the following criteria:
- Higher fuel costs (price incentive to switch/add on solar)
- Greater chance of, and/or consequences of, traditional energy supply interruptions (risk)
- Higher incidence of “green”/eco-conscious consumers and builders (desire/receptivity)
- Higher heating and/or cooling degree days (environmentally-driven need)
- State or locally-based solar/green incentives (discounts that reduce payback time)
- Size of home or building / square footage (requirements: bigger building = greater need and more panels)
- Incidence of housing/building starts and/or retrofits (likelihood of sale)
- Sunny days (supply-driven benefit: more sun = more energy produced)
12/4/2008 at 9:39 AM
I am closing this question since there has been no activity in 10 days.
Thanks for participating!
Carrie (Production Editor)
BACK TO TOP
Post a Comment
These Six Stupid Marketing Metrics Need to Die
by Larry Kim
The Only 10 Slides You Need in a Pitch [Infographic]
by Verónica Maria Jarski
Three Deceptively Simple (but Powerful) Tips for Writing ...
by Amanda Durepos
Analytics and Metrics: Related but Not the Same (An Explanation ...
by Laura Patterson
The Five Most Effective (and Ineffective) Words in Email Subject ...
by Ayaz Nanji
See more marketing articles »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with