Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
See All »
Schedule of Events
Virtual Conference Series
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 600,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
MProfs PRO Seminar Q&A
Search more Know-How Exchange Q&A from Marketing Experts
This question has been answered, and points have been awarded.
Mba Vs. Masters In Marketing
Posted by Anonymous on
9/19/2009 at 4:27 PM ET
After 8 years in the advertising agency world, I'm discovering that 1) it's extremely difficult to move up the ranks and 2) grow my compensation. I'm considering a path that opens up my options to the marketing department. I'd like to explore an international program for further education certificates in strategic marketing, but an MBA program may be a tough hit on the wallet. Can a Masters in Marketing can open doors on the client side just as well? Are there any prestigious schools abroad that offer a Masters in Marketing that are well regarded by employers? All my searches seem to lead me back to MBA programs.
9/21/2009 at 9:24 PM
Do you have 8 years of experience?
1 year of experience 8 times?
Whilst I am not personally in the ad business, I am familiar with the market.
I know that there is a huge amount of movement of people in this industry and high flyers, FLY up the ranks very very fast.
So what is the problem?
You need to evaluate what your value is and why you have not been promoted.
Are you generating great ideas? winning new accounts? coming up with 'Killer' ad campaigns?
If so, then you should not have any problem being promoted. Don't wait to be invited, make it happen for yourself. If you want to get to the top, then you have to be prepared to take risks. Are you taking risks? Or are you safely hiding behind your desk, doing good work every month and hoping that you will get noticed?
Yo will wait forever if you don't take a risk to MAKE yourself noticed.
You may get fired or you may have to move to another agency but you may also get noticed and promoted.
Take charge, be flamboyant and make bold statements.
People will start to take notice.
Forget the masters in marketing - it doesn't exist and if you do back to school, by the time your finished, you will have missed your chance fo the big promotion.
10/1/2009 at 7:25 AM
I am closing this question since there has been no activity in 10 days.
Thanks for participating!
Carrie (Production Editor)
BACK TO TOP
Post a Comment
Bye-Bye to These 10 Web Design Trends
by Scott Donald
Five Incredibly Specific Tactics for Writing Enchanting Copy
by Sonja Jobson
Eight Ways to Improve Your Search Engine Rankings
by Gavin King
Four Tips for Turning Employees Into Strategic Content Creators
by Durjoy Patranabish
Four Online Marketing Metrics That Actually Matter
by Larry Kim
See more marketing articles »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with