Question
Topic: Strategy
Strategy - What Does It Mean?
There are many jobs out there that say 'lead strategic development' or 'responsible for overall strategy' and I understand that they are the overall goals that you would like to achieve (e.g. usage, acquisition, trial, loading). When people post the jobs, what do they mean by leading strategic development? Is it truely just understanding what the needs of the product/service is and implementing tactics to achieve them? I am a little cloudy on strategy and if someone could provide a clear direction as to how to understand strategy and identify strategy it would be helpful.
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