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MarketingProfs
Jan 12, 2017 Vol. 16, No. 8
In this issue
1. How-To: Four Ways to Use Social Listening to Boost Customer Loyalty
2. Quick Take: How to Make Powerful Facebook Ads With the Help of Your Customer Service Team
3.  PRO  Today's Live Seminar: Hug Your Haters
4. Survey Says: How Digital Marketers Are Using Visual Content [Infographic]
5. Infographic: How to Create Infographics Using PowerPoint or Keynote
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Advertisement  Gain Today's Most Sought-After Skills
Villanova University offers comprehensive certificate programs and respected graduate programs. Villanova's certificate courses are designed for experienced working professionals who are looking to enhance their skills and career opportunities.
 
How-To
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Four Ways to Use Social Listening to Boost Customer Loyalty
By Samir Palnitkar
Social media monitoring—AKA social listening—can help you build brand loyalty among your customers. Here are some simple steps you can take to encourage customer loyalty. Read More
FOR  PRO  Members
Today's PRO Item
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Today's Live Seminar: Hug Your Haters
New York Times best-selling author Jay Baer will show you why you need to hug your haters and embrace complaints. You’ll learn specific frameworks for answering them, tips on how to handle trolls, why you need to answer every complaint, in every channel, every time, and much more. Read More
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Earning a valued degree or professional credential from a university with a long, distinguished history helps prepare professionals to become leaders in their fields.
 
Survey Says
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How Digital Marketers Are Using Visual Content [Infographic]
By Ayaz Nanji
Most digital marketers (90%) say more than half of the content they create includes some sort of visual element (image, graphic, video, etc.), according to recent research Venngage. Read More
Quick Take
How to Make Powerful Facebook Ads With the Help of Your Customer Service Team
By Parker Davis
Facebook ads can be powerful, but only if you avoid some common mistakes. Here's how your customer service team can help you do just that so you can create better Facebook ads. Read More
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AT-A-GLANCE
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How to Create Infographics Using PowerPoint or Keynote [Infographic]
By Laura Forer
Think only designers can create infographics? You have the power to create infographics yourself with tools you probably already have: PowerPoint and Keynote. Read More

event calendar

Jan 12
PRO Seminar—Hug Your Haters with Jay Baer
Jan 13
Virtual Conference—Top Marketing Trends for 2017 | 3 online sessions FREE!
Jan 17
FREE Seminar—How to Use Content to Fuel Your Account-Based Strategy
Jan 19
PRO Seminar—Improve Your Speaking With Comedy with David Nihill
Oct 3-6
B2B Marketing Forum—Save $800 when you register by January 31

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Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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