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In This Issue
+ How-To: Localization Should Be a Forethought: Five Tips for Success
+ #SocialSkim: Social Ad Spend Evolves, Better Twitter Search, Hyperlapse...
+ PRO Online Tool: Social Media Campaign Planning
+ Survey Says: The Volume of Twitter Mentions by Country, Language, and Time
+ My View: The Future of B2B Marketing: Predictions From 31 Pros [Slide Show]
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Highspot’s intelligent content platform surfaces sales content into your browser and Salesforce. Using data science, we evaluate content, users, and usage to sort and score documents to provide the right content at the right time. Try Highspot today.
How-To Localization Should Be a Forethought: Five Tips for Success
By Darren Megarry, Evelyn Toro
Most global marketers have no strategy for multilingual content marketing. That's a dangerous oversight, because the economic potential of non-English-speaking markets is staggering. Here's how to plan for success. Read More
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PRO Online Tool: Social Media Campaign Planning
Through eight simple and well-defined steps, this Social Media Marketing SmartTool will provide you with critical tips for planning, executing, measuring, and optimizing social media programs to meet your business objectives. Read More
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Advertisement  Know your latest, greatest sales content
Sales people need the latest, greatest content available during the sales process. But what’s the latest and greatest? Highspot’s intelligent content platform evaluates content and usage to sort and score the documents your sellers need. Try Highspot today.
Survey Says
The Volume of Twitter Mentions by Country, Language, and Time
By Ayaz Nanji
Users in the United States are now responsible for less than half (41.5%) of all Twitter mentions, according to a recent report from Mention. Read More
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#SocialSkim: Social Ad Spend Evolves, Hyperlapse for Marketing, Better Twitter Search, More!
By Angela Natividad
Do you want to pay to play? Find out how ad spend in social media is evolving. You'll also learn eight ways to use Hyperlapse for marketing, what a brand enthusiast actually looks like (and where her value lies), and how to run searches through Twitter in a way that brings better results, fast. Skim to boost your social smarts! Read More
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My View The Future of B2B Marketing: Predictions From 31 Pros [Slide Show]
By Ann Handley
Where is B2B marketing heading? A whopping 31 B2B bigwigs offer their predictions! Read More
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Sep 25
 PRO Seminar—Relevance Is the Key to a Competitive Content Strategy
Sep 30
 FREE Seminar—Marketing Automation: Starting, Switching, and Making It Sing
Oct 2
 PRO Seminar—Capitalize on the Content Marketing Obsession
Oct 2
 MarketingProfs University—Content Marketing Crash Course
Oct 9-10
 B2B Forum 2014—Boston, MA SOLD OUT
Oct 17
 On-Demand: B2B Forum 2014—Online
Nov 14
 Virtual Conference—The Mobile Revolution 3 online sessions—FREE!
 
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