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Tablets are fast becoming the mobile shopping device of choice among consumers: 64% of tablet owners say they have made at least one purchase via their device in the previous six months, compared with 48% of smartphone owners who say the same, according to a new survey by Local Corporation and the e-tailing group.

Moreover, tablet owners are nearly twice as likely as smartphone owners to have made six or more purchases via their device over the previous six months (24% vs. 13%).


Below, additional findings from a survey of 1,000 consumers who own a smartphone, of which 54% also own a tablet device, conducted by the e-tailing group on behalf of Local Corporation.

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