Yahoo's network of websites had more unique monthly visitors last month than Google's for the first time since May 2011, according to recent data released by comScore.

Yahoo sites had 196.5 million unique US visitors in July, compared with 192.2 million for Google. Microsoft sites were third, with 179.5 million visitors, and Facebook was fourth, with 142.2 million.

Those numbers do not factor in mobile traffic, only Web visits. They also do not include search queries.

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji