More than a quarter (28%) of small and medium-sized businesses say increasing their online presence (further developing a website/online store) is their top marketing priority for 2014, according to a recent report by j2 Global's Campaigner, eFax and eVoice.

Adopting email marketing automation to easily and efficiently reach customers was a close second, cited by 23% of survey respondents as their top priority.

Ensuring email marketing efforts aren't thwarted by spam filters or the new tabs in Gmail is third on the list (11%), followed by adopting mobile marketing best practices (14%).

Below, additional key findings from the survey of 1,647 SMB professionals.

Sign up for free to read the full article.

Take the first step (it's free).

Already a registered user? Sign in now.

Loading...

ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji