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Most active LinkedIn users spend at least three hours per week on the platform, have free accounts, and allow their connections to see the rest of their network, according to a recent report from Wayne Breitbarth/Power Formula.

The 2014 edition of Breitbarth's annual LinkedIn overview was based on data from a survey of 896 active users of the service from around the world. Most respondents (78.8%) have been members of the social network for 2+ years, though 7.4% only joined in the past 12 months.

Below, key findings:

Free vs. Paid

  • 81% of users surveyed say they have a free LinkedIn account.
  • 18% have paid accounts.
  • 1% are not sure.

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji