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10 Super Powers of the World's Greatest Social Media Marketer [Infographic]

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Gone are the days when social media was a curious little sandbox marketers would play in when time allowed. Today, social media is every bit as integral to your online marketing initiatives as your website.

Companies that have staffed up and stepped up to make social media marketing a meaningful element of the brand experience are seizing advantages that megadollars can't buy.

They're refraining from using megaphones to shout out messages, and they're done trying to dictate the destiny of their public relations with press releases.

They're doing exactly what has to be done to create kinship with the customer. They're letting the customer lead.

It's new turf. No rulebook has all the answers. And defining what it takes to be great is no easy feat.


However, we thought we'd try. We took a good hard look at some of today's best and came up with 10 super powers we believe the caped crusader of social media marketing could claim.

To learn more about them, check out the following infographic designed by Seth Price of Placester for Feldman Creative and MarketingProfs, based in part on "Meet the World's Greatest Social Media Marketer."



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Barry Feldman is president of Feldman Creative. He creates compelling content by telling stories. He's a content marketing strategist, copywriter, creative director, speaker, and author. He specializes in creating websites, e-books, and integrated online marketing programs.

Twitter: @FeldmanCreative
LinkedIn: Barry Feldman

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Comments

  • by Alli Wed Aug 14, 2013 via web

    Are you kidding me? I can't be the only one who finds the graphic's use of a slim-waisted, big-breasted woman as the "super-star marketer" wildly offensive. As if there aren't enough stereotypes out there in the industry...There was good content here, but completely overshadowed by the lack of tact in creating that image. I would like an explanation or response.

  • by Ann Handley Wed Aug 14, 2013 via web

    Hi Alli -- Thanks for your comment. The character above isn't a "super star" but rather a "super hero" as in comic books -- hence the cape and stance and overall look and feel of the graphic. Of course, every super hero (both male and female) has exaggerated attributes (every male super hero is muscular with a V-shaped torso, for example).

    Anyway, I'm sorry if you felt offended. Clearly objectifying women wasn't out intent. (It never is, of course). I hope you can appreciate the information herein and consider the treatment as more fun and light-hearted than social commentary.

  • by Mitch Garcia Fri Nov 22, 2013 via web

    very informative. it will serve as my 10 commandments when it comes to be a social media marketer. haha. thanks Marketing Profs :)

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