Ever visit a company website via your mobile only to find that the site is too hard or irritating to navigate? Chances are you gave up on the site and went to the company's competitor.

Now, imagine similarly driving away your potential and existing customers because your site isn't made for a mobile era.

To prevent that from happening, consider using Responsive Web Design, which adapts a site's layout to various device types. Images, button, grids, and text are automatically resized to provide the best user experience.

Why doesn't every company use Responsive Web Design? Because it has pros as well as cons, some of which are outlined in the following infographic by Monetate.

Sign up for free to read the full article.

Take the first step (it's free).

Already a registered user? Sign in now.

Loading...

ABOUT THE AUTHOR
image of Verónica Jarski

Veronica Jarski is the Opinions editor and a senior writer at MarketingProfs. She can be reached at veronicaj@marketingprofs.com.

Twitter: @Veronica_Jarski