Ever visit a company website via your mobile only to find that the site is too hard or irritating to navigate? Chances are you gave up on the site and went to the company's competitor.
Now, imagine similarly driving away your potential and existing customers because your site isn't made for a mobile era.
To prevent that from happening, consider using Responsive Web Design, which adapts a site's layout to various device types. Images, button, grids, and text are automatically resized to provide the best user experience.
Why doesn't every company use Responsive Web Design? Because it has pros as well as cons, some of which are outlined in the following infographic by Monetate.