This week, a Scottsdale bakery made social headlines. Find out why. And get to know the (new) value of a Facebook Like, how brands can use SnapChat, how to set up marketing analytics, and why preppies want to give the homeless a makeover.
Some 81% of moms would buy more from a brand if rewarded, and over 50% are willing to engage with a brand on Facebook and other social media platforms if provided incentive, according to a recent report.
Register today and join us for this eye-opening look into the prospecting process and how account-based marketing can change your sales funnel: What Marketing Can Learn From Sales: An Introduction to the Account-Based Marketing Approach, on Thursday, May 21, 1pm ET.
As email continues to reign as one of the most profitable and successful marketing channels, today's email marketers are now expanding, embracing and integrating other channels into their email marketing programs. With email strategies often acting as connectors to website, mobile, social, print, and in-store strategies, email has become the hub in driving cross-channel integration.