Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
MarketingProfs Enterprise Solutions
See All »
Schedule of Events
Virtual Conference Series
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 600,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
Search more Know-How Exchange Q&A from Marketing Experts
This question has been answered, and points have been awarded.
Name For Creative Photography Business?
Posted by Anonymous on
5/2/2008 at 10:41 AM ET
I am in my first year of advertising my photography business which specializes in wedding photography. However, I do some senior portraits, families, and a small amount of commercial work for local businesses.
The name I decided to use a couple years ago is Images Of Distinction, and my website is iodphotography.com. However, I feel like the IOD part confuses people who don't realize it's an abbreviation, and Images Of Distinction Photography is quite long and formal.
So my dilemma: I'm booked with weddings for the year but am debating changing my name to something to appeal to my generally younger target market. These changes would need to happen now so I'm ready for next year's wedding rush. My target market would generally be a female, age 25-35. Of course, I would still need to appeal to any fiancees or parents who may be sharing the bill, but getting that initial interest through my name is my goal.
I have a more modern candid style, and focus on capturing the details of the day, not just the big picture.
A couple names I like that I've recently heard: Red Gecko Studio, Bella Photography, and though it's not a photography company, I think it's cute: Starfish Consulting.
My name is Rebecca, but that's quite common and there is already a "Rebecca's Photography" about 30 minutes away. I don't want to use my last name.
Any recommendations? Thanks in advance.
(And I did search the archives, but nothing really jumped out at me.)
5/2/2008 at 1:16 PM
Starfish - could work well -- I can see a beautiful vibrant starfish imagery used in your branding.
5/3/2008 at 9:18 AM
A Beautiful Image
A Lasting Image
A Wedding Remembered
5/4/2008 at 10:42 PM
All The Details
A Moment Captured
All About You
All Moments Captured
Anything Is Everything
About The Moments
Art In A Flash
5/5/2008 at 8:49 PM
I'm a photographer and the company name I really wanted was Barefoot Photography but someone in a neighbouring town had it already. It's near the beginning of the alphabet and is pretty cute in my opinion :)
Where are you located?
BACK TO TOP
Post a Comment
Paid vs. Organic Traffic: Which Generates More (and More ...
by Samantha Smith
Five Steps to Integrating Your Blog, Social Media, and Email ...
by Joe Griffin
How to Thank These Five Important Types of Customers During the ...
by Jignesh Shah
Follow This One New Trend, and You Will Be Found Online
by Maris Callahan
The Marketing Mix of Small Business Owners [Infographic]
by Ayaz Nanji
See more marketing articles »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with