Question

Topic: Taglines/Names

Mother And Baby Fair

Posted by Anonymous on 8/30/2005 at 12:10 AM ET 200 Points
I'm starting a Mother and Baby Fair for the first time in the region. The fair is planned to be an integrated annual event for mother and baby. It will include an exhibition featuring the top vendor for baby and mother products and services. In parallel, sessions will be running on topics related to child development & parent hood. Moreover, there will be a children defile.
My positioning statement would be "Premium event for Babies & Mothers in the region "
My Target attendees:

  • Married Couples 20+ years

  • Couples expecting babies 20+ years old

  • A & B class


Exhibitors' Profile:
Mother

  • Clothing

  • Beauty & Fitness

  • Health & Hospital


Baby

  • Clothing

  • Day care

  • Toys

  • Educational Tools

  • Toys

  • Financial & Insurance Services


What I'm looking for is a catchy name and tagline for this fair. A lot told me just to call it The Mother & Child Fair ... but I think it's just too straight forward and boring. Would really appreciate your inputs.
Cheers
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RESPONSES

  • Posted on 8/30/2005 at 1:01 AM Accepted
    Some Questions:

    - are targeting new borns and infants?
    - will an ethnic angle work better?

    Anyways, how about the following:

    - "New Beginnings Fair"

    - "Stork Surprise Fair"

    - "Precious Angels"

    - "Cribs and Critters"

    - "Stork and Stroll Faire"

    - "Love and Joy"

    - "Growing Pains Expo"

    - "Cute & Cuddly" or "Cute, Cuddly

    - "Stork and Stink" (use at your own risk!)


    - Raj Doshi -
  • Posted on 8/30/2005 at 9:11 AM Author
    Thanks for your input, actually I'm targeting both new borns and infants.
    I haven't decided on the angle derivitive yet but anything would be great!
  • Posted by browncatfan on 8/30/2005 at 7:40 PM Accepted
    Congratulations on your initiative AND your thorough input.

    (Although I must admit, I think that those couples who are expecting babies 20+ years old are going to be very disappointed!) :)

    A couple more ideas to join the good ones above ( I like Mommy and Me or Baby and Me):

    Family's First Expo (several nice doube meanings)
    -Products, Services, and Peace of Mind for New Parents

    BabyFest
    - A Bundle of Fun for You and Your New Bundle!

    Moms and Munchkins
    - Great things for you and your new baby!

  • Posted on 8/30/2005 at 10:28 PM Member
    All for One
    "Come see what's expecting you"
  • Posted on 8/31/2005 at 6:33 PM Author
    Well well, all sounds so great and exciting, I already can't wait to start the fair and it's still 3 months due. But I urgently need to finalize the name and tagline since it'll be on all my promo material et.c. ... All I've read sounds exciting so far. Thanks you'll all great.. but still haven't seen anything that clicked really. I liked the Mum and me one though. How about something like "Baby Blooms" ... or not?
  • Posted by timo kruskopf on 9/1/2005 at 2:27 AM Accepted
    We've organised an identical concept in our country under name "BabyBoom".
    Real steady turnover developer. Don't think you'll double the visitor numbers every year: target audience is couples with children between -0.9 to 2 yrs. But an identical number of visitors will come.

    Good luck

    Timo
  • Posted on 9/5/2005 at 8:38 PM Author
    You'll all great, thanks a million. We've developed a long list of names, that we're finalizing now. Guess we'll have the name decided on by the beginning of next week.
    Cheers to all and thanks again.
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