Gift Card Marketing Ideas, Salon Marketing

Topic: Advertising/PR

Marketing Ideas To Use My Gift Cards In My Salon

Posted by Anonymous on 11/5/2005 at 10:25 AM ET 250 Points

I need marketing ideas to use my gift cards in my hair/nail salon. How would my booth renters can use them to get a new customer?

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Posted by mgoodman on 11/6/2005 at 8:35 PM Member

Huh? Gift cards in a hair/nail salon? I don't get the connection.

Why not offer tuna salad sandwiches, women's underwear, and mattresses? How did you come up with this crazy combination of gift cards in a hair/nail salon? You could just as well offer hair styling at the local gift card store.

The marketing idea would be to keep the gift cards out of the hair/nail salon and let each business remain true to what it does best and delivering its own unique benefit to its own target audience.

How about life insurance? You could sell that too! ;-)
Posted by Janet O. on 11/7/2005 at 4:04 PM Accepted

Hi merchantservices, two ideas...(1) For every referral that a customer brings in to your booth renter, offer them a gift card (2) Booth renters go around to local businesses and offer them gift cards towards a haircut/style.

Another program (in addition to the gift cards) to consider for repeat business and generating even more loyalty from your customers is to offer a customer rewards program. For example, "Receive a free manicure or pedicure after 5 haircuts."