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Topic: Taglines/Names

Medical Slp In Need Of A Slogan

Posted by Anonymous on 2/2/2010 at 3:04 PM ET 250 Points
I am as Speech Therapist in the medical field (specifically adult rehabilitation). As such I don't work with many intelligibility issues which is the main topic of the Speech Therapy slogans I've seen. I deal with patients post-stroke, dementia, high fall risk, etc. as part of a rehab team. Most of my interventions are related to cognition (memory, orientation, problem solving, etc) and swallowing.

I am looking for a slogan that incorporates what I do as a SLP rather than what is mostly seen in schools (i.e. stuttering, Autism, lisps). I have a couple of ideas that I'm not completely sold on:

Speech Therapy: More than R's and S's.
Speech Therapy: The brain behind the Rehab Team

I would like to incorporate the aspect of cognition as well as the rehabilitation team. But as you can read above, I'm not exactly great at this. All suggestions would be appreciated!
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RESPONSES

  • Posted by Jay Hamilton-Roth on 2/3/2010 at 9:59 AM Accepted
    Why not spell it out: Specializing in Post-Stroke, Dementia, and High-Fall Risk Patients. Being cute won't help - you want to your target audience to immediately "get" what you're offering.

    If you want to include "rehab team", consider: Your Special Rehab Team Specialist.
  • Posted by mgoodman on 2/6/2010 at 8:48 PM Moderator
    Don't try to be cute with your slogan. Communicate the message clearly and directly. Jay is absolutely right.
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