Question

Topic: Other

I Need To Know More About Marketing Theory

Posted by Anonymous on 2/22/2004 at 5:32 AM ET 25 Points
i am a marketing director in the field of real estates
so i have the experince in this field ,
but i need the theoritical back ground

so i need web sites that provide me by this info
but it must me free
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RESPONSES

  • Posted by Blaine Wilkerson on 2/22/2004 at 10:07 AM Accepted
    What can I say? Hugh suggested everything I would have!

    Just wanted to say I agree with Leaky Funnel and suggest you start out at those sites.

    Since I didn't answer the question, please do not give me any points. Give any and all the points to Hugh...I'm just conurring.

    Good Luck!
  • Posted on 2/23/2004 at 1:05 AM Accepted
    I suggest you use a more descriptive title for your question next time.

    "How can I learn the theory behind marketing?" may have been a better title than "I need to know more".

  • Posted by Chris Blackman on 3/5/2004 at 6:20 PM Accepted
    Again, I realise you don't want to spend anything, but any marketing book by Malcolm McDonald will be worth its weight in gold and you may find in your public library for free.

    Particularly... "Marketing - A complete Guide" or "Marketing Plans"
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