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Small business decision-makers who use social media say they do so because of the convenience and speed with which they can access business-relevant information, according to a study by In addition, those leaders who rely on social media for business purposes use on average 5.9 different social media resources.

The study found that among small business decision-makers who use social media for business information:

  • 67% access webinar or podcast information.
  • 63% use ratings and reviews of business products and services.
  • 61% visit company profile pages on sites such as Facebook, Twitter, and LinkedIn.

Below, additional study findings issued by

Top Social Media Resources by Industry

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