Only a quarter of marketers include videos in their email campaigns, though that proportion is likely to change in the near future, according to a recent study by Email Monks.

Of the markers surveyed who are not using video in their email campaigns, 25% say they are "very likely" to do so soon and 55% say they are "somewhat likely." Just 20% say they have no plans to include video in future campaigns.

Below, additional key findings from the report, which was based on data from two surveys of marketers and an analysis of client data by Email Monks.

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image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji