Job prospects for direct and digital marketers have remained flat in the first quarter of 2013: The proportion of employers planning to add marketing staff over the next three months held at 47%, up only 1 percentage point from the previous quarter, according to Bernhart Associates' Quarterly Employment Report.
A year ago, that index stood at 52%, according to the report.
However, fewer employers now have hiring freezes, Bernhart reported, and the number of planned layoffs has stayed flat since the previous survey conducted in September 2012:
- 14% of employers how have a hiring freeze, down sharply from 21% three months earlier.
- 6% of employers say they are planning layoffs, up 1 point from the 5% reported in September 2012.