More than half of Americans (54%) have already taken a vacation this summer or plan to, according to a recent report from Ipsos Public Affairs.

Not surprisingly, money is a major factor when it comes to deciding whether or not to get away: 63% of households with an annual income of $50,000+ say they have or will plan a vacation this summer compared with 40% of households with an annual income under $50,000.

Age and family status are also major influencers: Younger respondents (58%), those with children (60%), and those who are married (59%), are more likely to vacation this summer.

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image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji